Jackson declined to comment on it. By expanding to so many other countries and really capitalising on the technology we create, we are able to have an edge on the competition. [73], Octopus was one of a number of brands who considered pulling their advertising from the channel, with others including IKEA, Vodafone, Nivea, Kopparberg, Grolsch, the Open University, OVO Energy and LV=. We need to learn from the pandemic, Jackson says. Everyone wants to talk about the transition fuel maybe a 20 per cent hydrogen mix in our gas supplies, that kind of thing Even if the hydrogen was zero-carbon which, by the way, the creation of hydrogen so far in the UK at scale is definitely not it would only reduce the carbon emissions of gas by 6-8 per cent because of the lower energy density, [and] it would put bills up dramatically, because hydrogen is a lot more expensive. Epitomising the agile leadership that is synonymous with disruptive businesses, Zoisa leads both the generation the business retail arm of Octopus Energy. Jackson said the size of the supplier with 1.5 million customers meant there was no viable route for the business to be taken on by a competitor before its collapse. He refers to Octopus as an en-tech business rather than an energy company, and uses an unusual management structure, dividing its 1,600 employees into highly independent teams, obviating the need for a formal HR department. Theyve secured excellent leasing rates on leading EVs, designed a great EV salary sacrifice scheme to help businesses increase the uptake of EVs, created energy tariffs designed specifically for EV drivers, and have partnered with smart charging tech companies to enable customers to access cheap and green energy rates with ease. As a company we are completely digital, so we asked everybody to take their laptops home on Friday, and when lockdown was announced on Monday, our team just plugged the headsets into their laptops and continued working as usual. . The current energy crisis emerged towards the end of the legal work and due diligence that is needed for such a deal to happen, and provided a dramatic test of the companys ability to handle a large, rapidly developing challenge: We had to demonstrate to the investors that taking on Avro wouldnt get in the way of the long-term mission.. The New Statesmans global affairs newsletter, every Monday and Friday. He began his career at consumer goods giant Procter & Gamble before running businesses including a coffee shop and a mirror manufacturer. The companys flexibility platform KrakenFlex will be used together with Elia Groups energy data affiliate, re.alto, to enable electric vehicles, heat pumps and other green technologies to be used for grid balancing. She has deep knowledge gained across four industries and a lifelong passion for customer and team transformations. Greg is an experienced digital entrepreneur, passionate about using technology to make positive change. Our Founder, Hubert Nomamiukor organised a Q&A session with Greg Jackson, the CEO of Octopus Energy, to capture his entrepreneurial journey, influences and perspectives. Rachel also works hand-in-hand with consumer bodies to ensure all customers are well served and benefit from the transition to net zero. Refresh Energetic and emotionally intelligent, Tara has almost 20 years of experience in developing breakthrough customer strategies and bringing out the best, most caring sides of individuals and teams doing the most vital of jobs, customer operations. Please refresh the page and try again. As for the future, Octopus is looking to go global, kicking off by launching in Australia this October in partnership with Hanwha Group, a leading solar panel manufacturer, expanding the move to greener energy. Both investors back businesses that drive sustainability, promote green energy and tackle climate change. As a Senior Partner and Managing Director at BCG, Deepak gained extensive experience transforming legacy businesses through technology, working across the UK, Nordics, US, South East Asia and India. [72], Responding to Octopus Energy's decision on Twitter, Andrew Neil, founder of GB News, said "Let me know if you want to advertise. As of September 2021 the company has over three million domestic and business customers, making it the fourth largest energy supplier in the UK.[2]. Greg is also a strong advocate of maintaining a good work-life balance with his work-life blend, which to him means creating a symbiotic, rather than a compartmentalised relationship between his various work commitments and personal life, so he can remain present in all of them. Greg Jackson is the founder and CEO of Octopus Energy Group, the energy technology group with 3.5 million customers globally, operations in 14 countries and a 4.4bn portfolio of renewable energy assets. [12][13], In both 2018 and 2019, Octopus was the only energy supplier to earn "Recommended Provider" status from the Which? Last holiday Cotswold Water Park, with family and friends. Registered number: 09263424. What we have to do now is a million times more complicated., The result of this simplified central planning could be seen the previous week, when electricity prices were colossally high, we were having to use lots of back-up supplies [and] we were literally paying wind generators in Scotland to turn off, because there werent enough cables connecting Scotland, where the electricity was being generated, to England, where we needed it., The solution, he says, is for the energy grid to become more like the internet. Upstream reported that Jackson joined Greenpeace at the age of 16, and his expertise was in mirror manufacturing, coffee shops and software before launching Octopus Energy in 2015. Headquartered in London, the company has operations in the UK, France, Germany, Italy, Spain, Australia, Japan, New Zealand and the United States. Deepak has been involved as a partner to Octopus Energy Group since 2018. Octopus founding team are from tech rather than energy backgrounds and are determinedly using technology to drive down prices, enable great service and drive towards a renewable future through the smart grid, which is essential to decarbonise affordably. In regards to your global expansion plans, Octopus Energy is currently located in three continents, do you have any plans of expanding into Africa or acquiring any green energy businesses in Africa? Greg Jackson isnt your average energy company CEO. [18] The same month saw the launch of London Power, a partnership with the Mayor of London. Elon has the vision and reach to be able to disrupt so many industries for the better, and I believe we have similar approaches in disrupting industries to help save the planet. And I genuinely hope they all go on to great things, even if thats not necessarily at Octopus Energy. Samuel Leroy Jackson (Washington D. C., 21 de diciembre de 1948), conocido como Samuel L. Jackson, es un actor y productor de cine, televisin y teatro estadounidense.Ha sido candidato al Premio scar, a los Globos de Oro y al Premio del Sindicato de Actores, as como ganador de un BAFTA al mejor actor de reparto y en 2022 se le entreg un scar honorfico a su trayectoria profesional. Im just gobsmacked anyones opposing this., Does being a flag-bearer for green energy get him in hot water at dinner parties? reg Jackson starts each day by flicking on the radio and scrunching into his bath. [12], Besides the Octopus Energy brand, as of September2021[update] customers are supplied under the Ebico Energy, Affect Energy, Co-op Energy, M&S Energy and London Power brands. With the crisis that toppled so many suppliers continuing to rage, Jackson thinks the chancellor, Rishi Sunak, is right to plough 15bn into addressing the cost of living: It makes economic sense for the government to find ways to bring bills and inflation down. As 31 energy firms went bust since the start of last year, public ire has been directed at the bosses of failed challengers. After graduating I joined Procter & Gamble and went through management training, owned and turned around a number of small ventures, and I even managed a factory that made and sold Mirrors at one point. [25], In 2021, Octopus built the UK's first R&D and training centre for the decarbonisation of heat. Prior to that Stuart spent 6 years with Barclays Bank, including a stint running a 5bn credit card business and 10 years as a strategy consultant. [21], The same month saw Octopus launch the not-for-profit Octopus Centre for Net Zero (OCNZ), a research organisation tasked with creating models and policy recommendations for potential paths to a green energy future. A newsletter showcasing the finest writing from the ideas section and the NS archive, covering political ideas, philosophy, criticism and intellectual history - sent every Wednesday. [74], "Octopus Energy sees 160% jump in revenue but still records loss due to 'relentless investment', "Blame game begins after the failure of Bulb Energy", "Al Gore's firm buys 483m stake in Octopus Energy Group", "Octopus Energy to take on 100,000 Iresa customers", "M&S cuts ties with Big Six as it partners with Octopus for new energy brand", "Hanwha Reveals Plans of Launching "Next Generation" 100% Renewable Energy Retailer in Australia", "Hanwha Group chooses Octopus Energy technology platform for Aussie launch", "Octopus Energy and Co-op Energy confirm major 'strategic energy partnership', "About our partnership with Co-op Energy, including Flow Energy and GB Energy", "Energy Companies: Which? Greg Jackson founded Octopus Energy in 2015 with a view to using technology to make the green energy revolution faster and cheaper for consumers. Currently, Octopus Energy has more than 750,000 customers with 100 per cent renewable electricity, despite only setting up three years ago. This blog is the second in a series of business advice from Octopus Energy's founder and CEO Greg Jackson. Greg: No country is off limits to Octopus Energy, we aim to bring cheaper, greener energy and world-class customer service to many people all over the world. Our researched showed that Octopus Energy has grown its domestic customer based in UK, from just 198,000 customers in 2018 to over 1.5 million customers in 2020. We also create industry leading technology that allows relentless efficiency and world class customer service, enabling us to retain our customers and keep them happy. Octopus Energy Group is a British renewable energy group specialising in sustainable energy. Devrim is the CEO of KrakenFlex, formerly Upside Energy, which joined the Octopus Energy Group in 2020 to add another layer of capabilities to Octopus's energy technology platform, 'Kraken'. There are bright pink octopus toys dotted around the half-full offices, and crisps and sweets on a communal table. The division is also behind Octopus Energys Fan Club, a local energy tariff that provides cheaper energy when the wind blows. Greg: When I meet all of our new starters - which I always make sure to do during introductory training - the ones that stand out to me are the ones that ask themselves what they can do for the company, rather than what the company can do for them, they look at their own skills and wants, see what they can bring to the table and do their best. There was an unexpected issue while trying to process your request. The contemporary Jackson-Wink MMA Academy won the same award in 2015.[9]. Support 100 years of independent journalism. Hello Greg, and thank you for taking the time our to participate in this interview. You can tell if someone grew up in a cold house: we often prefer baths when you get out of the shower you get a real shock, he says. It takes seven years to get a windfarm through the planning process and connected to the grid. Theyre not doing it because they care about the planet, and theyre not doing it because they care about bills.. You need to ask yourself these questions when defining your success. She is Chief Marketing and Product Officer at Octopus Energy. Jackson grew up in a rough neighborhood, and began learning martial arts to defend himself. He spends around an hour each day dealing directly with customers to understand that experience better, along with discussing trade-offs such as pricing strategy and infrastructure. Driving full energy system change, the Group consists of 10 businesses across the energy value chain, operating in 8 countries globally and supporting 3.2 million customers in the UK. The Kent areas where house prices rose the most in 2022. It was the companys third major investment round since launching to the market. About   We are doing the same thing in clean, green energy. Octopus Energy Group operates a wide range of business divisions, including Octopus Energy Retail, Octopus Energy for Business, Octopus Energy Services, Octopus Electric Vehicles, Octopus Energy Generation, Octopus Hydrogen, Kraken, Kraken Flex and the not-for-profit Centre for Net Zero. There are companies whose entire asset base [is] in gas, he continues, and they will relentlessly try to tell us gas is the solution, or hydrogen is the solution. Rachels remit is to create the regulations and markets needed to achieve net zero quickly and affordably. He now runs Octopus, the green energy supplier founded in. John is a highly experienced energy entrepreneur. Gregory Jackson is an American mixed martial arts trainer who co-owns Jackson Wink MMA Academy in Albuquerque, New Mexico, widely considered one of the top MMA training centers in the world. In May 2020, her team launched the Electric Juice Charging Network, the UK's first consolidated network of charge point providers that allows users to charge their EVs across the UK with all costs appearing on a single bill. 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[54] In June of that year, the group's fund management team bought the rights to develop the 35MW Gaishecke wind farm near Frankfurt, Germany. Theres some blokes with phones, and what theyve always done is phoned up coal and gas power stations and told them to turn on and off. [35] As a result of these acquisitions, Octopus now has retail, generation or technology licences in 13 countries across four continents. Or the F-word., Original reporting and incisive analysis, direct from the Guardian every morning, Octopus Energys Greg Jackson: Climate change is no longer this vague thing, Greg Jackson: We want a similar effort [on renewables] to the vaccine rollout.. As a result, he was suspended from school for instigating fights on more than one occasion. Greg: Weve been rapidly growing and in December closed our second financing round with Tokyo Gas and Origin Energy in 2020, which increased our valuation to more than $2 billion. Love building organisations around people, disrupting industries which underserve customers and society. For those that don't know Octopus Energy, they are UK's fastest growing green energy retailer and are currently valued at $2 billion. [49], In January 2021, Octopus acquired two 73 metre (240') wind turbines to power their 'Fan Club' tariff, which offers households living near its turbines cheaper electricity prices when the wind is blowing strongly. A serial and successful entrepreneur before Octopus Energy, Gregs experience spans mirror manufacturing, coffee shops and multiple software ventures. Energy companies are going to end up more like technology companies, like AirBnB, Amazon, Google and Monzo says Greg. Greg Jackson, CEO Greg Jackson Founder Octopus Energy agrees $600m deal with former-VP Al Gore backed sustainable investment fund We're over the moon to be able to announce our $600 million partnership with Generation Investment Management, a sustainable investment fund, co-chaired by former US Vice-President and climate champion Al Gore. KrakenFlex is currently contracted to manage over 1,600 MW of power with further 2 GWs of renewable generation to come online through 2022. Sunday: 8am - 11pm, Interview with Entrepreneur - Greg Jackson - CEO of Octopus Energy. The only energy supplier Which? I speak to tech founder and CEO of Octopus Energy Greg Jackson about how he used tech as the platform to disrupt one of the industries most resistant to, and in need of disrup Show Leaders in Cleantech, Ep Greg Jackson, Octopus - 75 - Apr 8, 2021 People thought electric vehicles wouldnt take off but look at Tesla now. [55], Octopus Renewables is contracted as the investment manager for Octopus Renewables Infrastructure Trust, an investment trust established in 2019 which owns wind and solar generation in the UK, Europe and Australia. All drivers can use the service, and Octopus Energy customers have the option of paying their charging costs through their domestic energy bills. With that he dashes off to do the school run, ready to pass on his opinions to the next generation. He's founded a number of successful businesses, including e-commerce company C360, built HomeServe's innovation business and is an angel investor in a wide range of tech start-ups. What would you say is the most important trait of a successful entrepreneurs? Thats an amazing 658% growth in your domestic customer based alone, and within the span of 2 years. Deepak is a successful entrepreneur himself, taking the tech business he founded from concept to IPO. [65], In 2019 Octopus launched a 'Portraits from the Precipice' campaign, which sought to raise awareness of climate change and encouraged customers to switch to greener energy deals. Jackson, 50, grew up near Middlesbrough. Greg Jackson and his gyms have won five World MMA Awards altogether. One business C360 that was subsequently acquired, was founded to pioneer a new way of using technology to drive marketing or as Greg puts it SaaS before it was trendy. Greg is also an investor in several tech start-ups and as an advisor, supports companies and entrepreneurs with fundraising, mergers, acquisitions and strategy. Quick and essential guide to domestic and global politics from the New Statesman's politics team. Jon has worked for the last 18 years building a number of successful energy challengers, service innovators and disruptors across both Australia and the UK. [66] The campaign artwork was exhibited at over 5,000 sites, making it the largest ever digital out-of-home (DOOH) art exhibition. In 2009, Jackson released an instructional book about his fighting style called Jackson's MMA - The Stand Up Game. More recently in my work history Ive specialised in creating technology & ecommerce platforms, something me and Octopus Energy CTO James Eddison did together for clients such as Greene King and SAP. [29], In September 2019 Octopus acquired German start-up 4hundred for 15m; the acquisition of 4hundred, which had 11,000 customers, was Octopus' first overseas expansion. As the Observer arrives at the headquarters near Oxford Circus, in central London, for our interview, Jackson cheerfully leaps up from his desk among the troops. Fiona studied Engineering, Economics and Management at Oxford, and initially worked at BMW on a hydrogen fuel cell for an auxiliary power unit, as part of a hydrogen car that used a combustion engine. [23], In March 2021 the Financial Times listed Octopus at number 23 on their list of the fastest growing companies in Europe. How we work  His old gym, Greg Jackson Fighting Systems won the Gym of the Year award in 2009. Passionate, creative, innovative CEO, entrepreneur and investor. Since launching in 2018, Zoisa's team has accrued 40,000 customers, from SMEs to large organisations such as Arsenal FC. These days, Greg Jackson is the founder behind the only energy company recommended by Which?. Prior to Affect Energy, where John built up a strong reputation for good, local customer service in Sussex, he was Managing Director of Thermabead Ltd in Worcester. He began developing software (in the form of video games) at 16, then studied economics at Cambridge before running a mirror factory, then founding a number of technology-led businesses. Its actually more than that: bringing down energy costs is one of the reasons I started the business, he says. They will be global.. Launched in 2016, Octopus Energy's mission is to bring cheaper, greener power to all through technology. A day later, Generation Investment Management, a fund chaired by Al Gore, committed to a $600m investment in Octopus. The campaign won the 2020 Marketing Week Masters award for utilities, and the 2020 Energy Institute award for Public Engagement. [47][48], In October 2020, Octopus partnered with Tesla Energy to power the Tesla Energy Plan, which is designed to power a home with 100% clean energy either from solar panels or Octopus. Octopus online presence consistently scores highly with consumer watchdogs and thanks to Rebecca, our customer-centric marketing has helped us achieve exceptional customer growth and the Which? Jacksons career has been far from typical for the energy business. Or whether we organise a boycott of you". In order to provide you with the latest digital energy web services you need to use the latest and greatest web browsers. I also have had non-executive and chairman roles at peer-to-peer lender Zopa and Consultant Connect. Energy companies around the world still maintain that natural gas (perhaps cleaned up with a puff of hydrogen) is the transition fuel that will take us to net zero. Weve raised 16 times more investment than Bulb did. Read more . You cant just enter this market by shaking your piggy bank. He believes suppliers with more than 10,000 customers should be subject to hedging checks. . By 2030, Octopus aims to supply around 2.5 million households with green electricity through Fan Club schemes. Jackson said that Octopus would be monitoring GB News content to ensure the channel would not be in breach of Octopus' advertising policy. [56][57], The Electric Universe service, which aims to simplify public charging of electric vehicles, was launched in 2020 as Electric Juice and rebranded in 2022. After his parents split, his mother worked as a barmaid and later studied while on benefits. Will Dunn is business editor of the New Statesman. It was founded in 2015 with the backing of British fund management company Octopus Group, a British asset management company. These include: In March 2019, Octopus announced it had partnered with Amazon's Alexa virtual assistant, to optimise home energy use through the Agile Octopus time-of-use tariff. Located in Slough, the centre will train 1000 heat pump engineers per year and develop new heating systems. We have a technology licensing business with big customers like E.ON and EDF, and weve invested in generation and a heat pump centre. Pay Minimum wage; Jackson gave up his 150,000 salary when the energy crisis began last autumn, donating the rest of his original salary to Octopuss staff welfare and its financial hardship fund, Octo Assist. [1] Having been in the industry for over 20 years, he has founded a number of businesses that he took to sale, including Affect Energy, which became part of the Octopus Energy Group in 2018. Our CEO Greg explains why standing charges are higher on new energy tariffs, and why electricity standing charges have gone up more than gas ones. To be the first to hear about our events, get immediate access to new podcast episodes, and hear news picked just for you Join our community! What advice do you have for other businesses on environmental sustainability and its impact on climate change? Interview with Entrepreneur - Greg Jackson - CEO of Octopus Energy. We'll monitor any new channels (including this) before running ads and will only advertise if balanced and meets our policies", "As per my message, we didn't boycott - I wanted to see the channel and am true to my word", "GB News hails boycott victory - Full list of advertisers BACKING Andrew Neil's channel", "Octopus Energy's Greg Jackson: 'Climate change is no longer this vague thing', Timeline of the electricity supply industry, Department for Business, Energy and Industrial Strategy, Minister of State for Business, Energy and Clean Growth, Department for Environment, Food and Rural Affairs, Climate Change and Sustainable Energy Act 2006, Centre for Renewable Energy Systems Technology, Hadley Centre for Climate Prediction and Research, Association for the Conservation of Energy, Double Glazing & Conservatory Ombudsman Scheme, https://en.wikipedia.org/w/index.php?title=Octopus_Energy&oldid=1128995384, Electric power companies of the United Kingdom, Renewable resource companies established in 2015, Renewable energy companies of the United Kingdom, Articles with unsourced statements from October 2021, Articles containing potentially dated statements from September 2021, All articles containing potentially dated statements, Creative Commons Attribution-ShareAlike License 3.0, Greg Jackson (CEO), Stuart Jackson (CFO), James Eddison (CTO), Zoisa North-Bond (CEO, Octopus Generation), Rebecca Dibb-Simkin (CMO), Peter Miller (Customer Experience) Fiona Howarth (CEO, Octopus Electric Vehicles), This page was last edited on 23 December 2022, at 02:23. 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